Program Date and Time

Friday, June 17, 2016 8:30AM – 10:30AM. Breakfast and networking starts at 7:30AM.

Program Location

Holiday Inn Chantilly-Dulles Expo, 4335 Chantilly Shopping Center, Chantilly, Virginia 20151.

Program Description

Imagine you are confident about your technical proposal and you have put enormous resources into crafting it. You impatiently wait to find out if you won. But you lose because you did not strategize to the right price. You may lose also because of other factors like subcontractor-sabotaged pricing, last minute staffing changes, or you overlooked your review of the entire RFP. All of it affects the price and you could be eliminated before you even have an opportunity to respond to questions about your proposal. In these days of slashed Government budgets, price is even more a factor now than it has been ever before. In today’s environment of lean budgets and low cost awards, price matters more than ever.

In this seminar, attendees will learn about:

  • What is Pricing Strategy
  • The Difference Between Bid & Performance Prices
  • Some of Your Pricing “Habits”
  • A Few Easy Pricing Strategy Options
  • A Few Aggressive Strategy Options

About The Speaker

Marsha LindquistMarsha Lindquist, President of Granite Leadership Strategies, Inc. and NCMA Fellow, is an experienced price proposal manager and contracts professional. She is an expert in cost proposal/grant management and development, pricing strategy, and prices that win techniques.

Ms. Lindquist has built a tradition of quality consulting to Government contractors for over 30 years. Marsha has developed a wide-ranging experience with Government contracting firms – most specifically for scientific and high technology companies. She has achieved the distinguished title of National Contract Management Association Fellow and the Association of Proposal Management Professional Foundation Level Accreditation. She is described by clients as tenacious and a true pro.

Check out her LinkedIn profile here or her Twitter feed here.

Program Cost

Earn 2 hours of Continuing Professional Education (CPE) credits! Join us for an informative presentation, a hot breakfast, and an opportunity to network with fellow contract professionals, all for only $40 (NCMA members; $45 for non-members). Our event cancellation policy is here and our inclement weather policy is here.

Register Now